Market research
Market research
With an extensive portfolio of market research, populational studies (including national prevalence studies), and post-marketing clinical trials, Totem can design and execute complex research projects involving HCPs, relevant stakeholders, patients and general population.
Different data collection techniques can be used in line with research objectives, from questionnaire application to clinical exams or medical investigations, from in-depth interviews with HCPs to collecting real-world data to fundament further medical strategies or decisions related to the products’ use in daily practice.
- Post-marketing clinical trials
- National prevalence studies
- National populational studies
- Quantitative research (F2F, CATI, digital)
- Qualitative research (in-depth interviews, focus-groups, others)
- Desk research & data analysis